On Thursday, June 16th, Avantgarde Acoustic CEO Holger Fromme received the German Brand Award Gold statue from the hands of Lutz Dietzold, CEO of the German Design Council. The award ceremony was held in the DRIVE Volkswagen Group Forum in Berlin, and was attended by leading figures from such world renowned companies like Deutsche Telekom, ERCO Lighting, Kärcher, Kaldewei, NOMOS by Glashütte, Porsche, Siemens, Mercedes-AMG etc.
The jury of the German Design Council was very impressed by ‘an excellent brand management of Avantgarde Acoustic based on two principle factors: uncompromising high tech technologies with true qualities driven by the aim to set new benchmarks in leading edge performance; secondly the jury honours that all this is combined with a stringent and lean design of the products and the communication tools to perfectly convey the puristic and powerful aesthetics of the brand’.
The German Design Council is an independent and internationally active institution that supports companies in efficiently communicating design expertise and also seeks to strengthen the broader general public’s understanding of design. In 2013, the German Design Council celebrated its 60th anniversary. It was originally founded by decree of the first German Federal Parliament, the Bundestag, which had called for a committee of this nature to be set up to ensure the competitiveness of German industry and secure the best possible quality of German products.
Hifi Pig would like to congratulate Holger and the whole team at Avantgarde Acoustic.