KEF Announces Week of Exciting International CelebrationFollowing on from the success of last years ‘National KEF Week’, 2014 sees KEF continuing the successful celebratory campaign, not just in the UK but internationally – into all major KEF markets worldwide – with International KEF Week.
Taking place over the anniversary week of KEF’s founding in 1961, International KEF Week will now become an annual event to celebrate all things KEF. This year, the Q Series will be taking centre-stage, with all Q Series retailers becoming destination stores for a weeks’ worth of activities, including expert demonstrations, consumer competitions and product promotions. KEF sales staff along with KEF Acoustic Engineers will also be on hand at selected stores across the country to help, alongside shop staff, deliver expert demonstrations, answer any questions and assist in making the events even more special.
Commenting on the event, Managing Director, Steve Halsall said, ‘National KEF Week was a great success in the UK last year. It was excellent to see the enthusiasm from the retail partners. Also, consumers got to experience expert KEF system demonstrations and take advantage of special promotions. International KEF Week will be even bigger and better, with a wide-reaching flavour, centralised around one of our most popular speaker ranges, the Q Series, but with lots of other demos and competitions as well, including the ‘must hear’ Blade flagship. We are very excited about it indeed and hope it’ll be even more successful!’
International KEF Week is on from the 30th September – 7th October.