Cyrus, the British Hifi manufacturer, has created a new online training platform named Cyrus Science Lab for their dealers worldwide. Its goal is for dealers and salespersons to learn, understand, and be comfortable explaining the latest technologies and designs crafted into Cyrus’s line of products.

Cyrus Science Lab has launched with an initial suite of six modules: Introduction to Cyrus, Introduction to Classic Series, ONE Series, QXR DAC Technology, CD Servo Evolution Technology, and the Phono Signature, with more to come. Each module offers a series of tutorials, followed by a short quiz. As participants complete and pass the modules, they collect certificates, rewards, and progress towards becoming a Cyrus Master.

Screen shot of the Cyrus Science Lab training program

Cyrus Audio

“We’ve created a fun and interactive way for our dealers to get to know the Cyrus brand, and build up their understanding of the underlying engineering that makes our products perform so well,” says Simon Freely, Managing Director at Cyrus. ”We believe this will help our dealers better explain the products to customers enabling them to be confident in selecting the best products for their needs and thereby build a better home listening experience through the superb audio performance of Cyrus Audio.”

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