British loudspeaker manufacturer PMC (Professional Monitor Company) is giving customers the chance to experience its twotwo™ reference monitor series in the perfect surroundings thanks to the opening of its dedicated Reference Monitor Centres. Based in key specialist HiFi retailers throughout the UK, the Reference Monitor Centres will offer customers the very highest standards in product knowledge, demonstration facilities and customer support.

The new centres are offering high quality demonstration facilities, allowing customers to listen to PMC’s twotwo product range in an acoustically accurate environment and receive advice from highly trained staff.

The monitors can then be bought online via a dedicated twotwo sales website and either delivered direct to the customer or to the nearest Reference Monitor Centre, all of which are offering the Click and Collect service.

Ian Downs, Pro Audio Sales Manager for PMC, says: “Our twotwo range is ideally suited to young producers and DJs who are working from home and want simple, high performance active monitors with DAC and digital playback sources. These technology-savvy customers are very comfortable with buying online, but they still want access to good demo facilities and well qualified staff who can help them identify the right product for their needs.”

PMC’s Reference Monitor Centres already appointed are strategically located in key cities across the UK and include Fanthorpes (Hull), Lintone (Gateshead), Soundcraft (Ashford, Kent), Adventures in HiFi (Chester) and Unilet Sound & Vision (New Malden, Surrey). By basing its Reference Monitor Centres in Hi-Fi retail outlets, PMC is once again reinforcing its strong links between the studio and the home listening environment.

“It is PMC’s philosophy that there should be no difference between the sound the artist and producer approves in a studio and what the consumer hears at home,” Downs continues. “That is why all of our speaker products, whether they are destined for the studio or the home, are based on the same ATL™ (Advanced Transmission Line) technology that guarantees high quality, distortion-free audio.”