Loudspeaker manufacturer Avantgarde Acoustic has been awarded Gold in the German Brand Award 2017.
The high end manufacturer from the Odenwald has made it into “the elite of the German brand world”. On June 16th they attended the awards in Berlin. It is one of the leading awards for successful brand management in Germany. Avantgarde Acoustic won in the category of ‘Industry Excellence in Branding’, the award being given by an independent jury of renowned market experts. “A great honour,” commented Managing Director Holger Fromme (pictured below with his wife Beate) after the awards ceremony in the DRIVE. Volkswagen Group Forum. The manufacturer of luxury loudspeakers has been providing directional horn systems for over 25 years. Now the hfi company has been recognised outside of it’s own industry. This allows the small family company to finally measure itself with the big players.
The Jury released the following statement: “Avantgarde Acoustic is regarded as the world’s most important manufacturer of horn speakers, simple, straightforward and absolutely precise – as is the case, the functional, extremely high-quality product design is derived from the intended use Are presented perfectly and harmoniously by the puristic, powerful and sensual aesthetics of the brand design. This is pure performance on a whole level”.
Innovative brands, consistent brand management and sustainable brand communication: The German Brand Award is one of the most important awards for excellent brand competence. “We understand the German Brand Award as an important acknowledgement of our commitment to building the best loudspeakers in the world,” said Holger Fromme after the award ceremony with over 200 invited guests from the worlds of business, politics and the media. Previously, Andrej Kupetz, Chief Executive, emphasized the high standard of the competition: “Our aim: to discover, present and award award-winning brands and brands.”
Avantgarde Acoustic has won several important awards in a very short time. In addition to the Plus X Award and the IF Gold Award, Avantgarde Acoustic has received the EISA Award (Product of the Year) and the Red Dot Award. In 2016 the German Design Award Special for “excellent product design” of the ZERO 1 model followed, plus Avantgarde Acoustic has been accepted as a member of the German Design Council. Under the title “Unique. Valuable.” The Council has selected outstanding German companies every year.
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