MULTI-SENSORY CONTEMPORARY ART CELEBRATING AND PRESERVING TRADITIONAL CRAFTS FROM FRENCH HIFI BRAND FOCAL

Focal Arts is a new non-profit endowment fund for the preservation and promotion of traditional skills and crafts, through the creation of contemporary, multi-sensory artworks.

FOCAL ARTS

Being part of preserving and promoting traditional skills and crafts through the creation of contemporary multi-sensory works is the vocation of Focal Arts. The Focal Arts team consists of Cédrick Boutonet,Chairman of the Board, Bénédicte de Carlan, Board member, Jacques Mahul, Board member, et Louis Gibout,head of the endowment fund.

The Focal Grande Utopia form the heart of the installation

Focal told us: “Traditional savoir-faire brings together a set of techniques and skills acquired over time, to form a crucial intangible heritage. Focal Arts is committed to the preservation, promotion and protection of this heritage”.

The artwork on the loudspeakers is by Hom Nguyen

LA CONSTELLATION D’ICARE

The inaugural work, La Constellation d’Icare, brings together French-Vietnamese painter Hom Nguyen, American composer Mark Yaeger, French perfumer Christophe Laudamiel and French liqueur house H.Theoria around a pair of Focal Grande Utopia acoustic speakers sheathed in leather.

More than just a contemplative work of art, La Constellation d’Icare is an immersive scene in which sight, hearing, smell, touch, and taste are invoked, each artist bringing their own point of view on the subject. The whole gives rise to a rich, multi-sensory experience.

The work made its debut at the Hôtel National des Arts et Métiers gallery in Paris this week, and will now begin touring the United States and Asia.

HiFi PiG Says: There are strong connections between art, crafts, and music and it is fantastic to see this being celebrated by French HiFi brand Focal.