HANS-OLE VITUS STEPS DOWN AS THE NEXT GENERATION TAKES OVER
Since the launch of Vitus Audio in 1995, Hans-Ole Vitus has driven the brand forward with the company’s first products were revealed in 2003/4.
Twenty years later, the High End Danish brand’s strategy has undergone significant refinements, and Hans-Ole says he believes that the time is right to make important changes to the company’s composition and structure.
VITUS AUDIO SECOND GENERATION
The first step in a ‘generational takeover’ was initiated on May 1st 2022. As a result, AVA Group A/S now has two new co-owners. First of all, Alexander Vitus Mogensen’s company AVM-TEC (which includes the high-end lifestyle brand Alluxity) has been consolidated into Ava Group A/S. AVM-TEC was founded in 2010 by Alexander at the age of 17. Secondly, Lukas Birk Eriksen, a long-serving and member of the Vitus Audio ‘family’ has become a shareholder. Lukas joined the Group in 2014 as a trainee and in 2017 gained an Honours Degree in Engineering. Since then he has become a driving force in the company’s Production, Sales and Aftersales functions.
Together, Alexander and Lukas now hold 50% of the shares in AVA Group A/S, and have been welcomed to the Board of Directors. As the Founder of the business, Hans-Ole Vitus will retain ownership of the remaining shares.
MEET THE NEW MANAGEMENT
On May 1st the following changes were made to the senior management team of AVA Group A/S, the parent company of the Vitus Audio brand.
Alexander Vitus Mogensen became CEO, “I’m greatly looking forward to managing the growth of AVA Group A/S as a company and to developing the Vitus Audio and Alluxity brands side by side, while adding some new product lines. Lukas Eriksen and I both possess strong backgrounds in our industry, as well as the technical knowledge required to take over the Group’s daily management.”
Mr. Lukas B. Eriksen has been confirmed in the role of COO – one he has effectively fulfilled for the past 2½ years. “Our shared focus will be on continuing to deliver products and service of the very highest quality, with our legendary attention to detail. I’m also looking forward to advancing the implementation of our new strategy for worldwide Service Partner certification.”
HANS-OLE VITUS
Hans-Ole. Vitus, the company’s Founder, will continue as CTO with overall responsibility for R&D, the field that has always been his special genius and passion. After more than 20 years as CEO, Mr. Vitus is excited by the opportunity to focus entirely on the development of further ground-breaking products. Hans-Ole told us: “For the past two or three years I have led the team that has created Vitus Audio’s new strategy and brand identity, and I’m now delighted to be bringing a young, strong new team into our management and ownership structure. This is precisely the fresh injection of energy that AVA Group A/S needs as it moves forward. I have huge confidence in the combined abilities of Alexander Vitus Mogensen and Lukas B. Eriksen to drive the company on to the next level, in the same spirit and commitment with which both Vitus Audio and Alluxity were created.”
HiFi Pig Says: We wish the new generation at Vitus Audio and AVA group the very best and look forward to hearing the new products they launch in the world of High End HiFi.