PREMIUM AUDIO COMPANY APPOINTS HENLEY AUDIO TO DISTRIBUTE ONKYO AND PIONEER IN THE UK
UK distributor Henley Audio puts its commercial weight behind two iconic Japanese electronics brands.
Henley Audio has been appointed by Premium Audio Company, a wholly owned subsidiary of VOXX International Corporation to exclusively distribute the audio products of Onkyo and Pioneer in the UK.
HENLEY AUDIO
Premium Audio Company’s appointment of Henley Audio to distribute Onkyo and Pioneer demonstrates its ongoing confidence in the UK distributor. Henley Audio is already the official UK distributor for the Premium Audio Company’s speaker brands Klipsch and Jamo; with over 25 years of experience in AV and HiFi product distribution, it is perfectly placed to reintroduce Onkyo and Pioneer into the UK market.
“The addition of the Onkyo and Pioneer brands to the Henley Audio lineup is tremendous news for all, including dealers and their customers,” said Nick Fuller, Henley Audio’s Sales Director. “We are thrilled to help bring Onkyo and Pioneer back to the fore where they belong.’
ONKYO AND PIONEER
In September 2021, Premium Audio Company acquired the Onkyo and Integra brands via its joint venture with Sharp. Through VOXX, it established a licensing and distribution agreement with Pioneer Corporation. The joint venture includes all intellectual property and responsibility for product development, engineering, sales, marketing and distribution of Onkyo’s home entertainment business. As part of the joint venture, Sharp assumed all manufacturing of these products, which includes a variety of A/V and stereo receivers, amplifiers and HiFi components under the Onkyo, Integra, Pioneer and Pioneer Elite brands.
“Demand for Onkyo, Integra and Pioneer products has been very high, and we expect this to intensify in the coming years,” stated Paul Jacobs, President and Chief Executive Officer of Premium Audio Company. “We have been working very closely with Sharp to ramp up production and have grown our business significantly since the acquisition was completed. We have big plans for Onkyo and the other brands, and as we build production and expand distribution, we believe sales will more than double in the near term.”
Henley Audio takes on the distribution of Onkyo and Pioneer with immediate effect. Consumers will see models from the two classic brands arriving in UK stores in November 2022.
HiFi Pig Says: Great news from Henley Audio, they have a deservedly good reputation and the two brands have found a great UK home.