PMC is enhancing its operations in Europe and the Middle East territory through the appointment of David Frost as business development manager, to drive the company’s expansion plans throughout this key market.

Based from PMC’s headquarters at Holme Court, north of London UK, Frost has over 10 years’ experience in specialist audio systems, having worked for other prestigious audio brands in business development and sales management roles.David has transferred his business skills and experience from the professional photographic industry.

Frost’s experience with audio companies, as well as his extensive knowledge of the region, put him in the ideal position to take PMC’s business in this market to the next level. He will be responsible for the support of existing distributors and development of new business opportunities across both consumer electronics and B2B commercial enterprises.

Miles Roberts, PMC managing director, commenting on the appointment says, “I was immensely impressed with David’s understanding of the markets and have no doubt he will be a significant asset to all of our businesses. I hope everyone will give their warmest welcome to Dave and allow him to assist those in his region with their future plans”.